KEY TERMS: COPY, HEADLINE, STANDFIRST, USES AND GRATIFICATION THEORY (social interaction, personal identity, information, entertainment), HOOK, REVELATION, INTRIGUE, CALL TO ACTION.
Task 1 – LANGUAGE ANALYSIS (Blog Post – article and analysis of it)
Choose one of the double page spread articles below:
Use this document to help you unpick (analyse) the article and explore how the journalist is using language to create AIDA and what is in it to fulfill the key criteria of the Uses and Gratification Theory by Blumler and Katz – personal identity, social interaction, entertainment and information?
Your analysis should be between 350-400 words and should be typed into your blog along with an image/link to the article you’re analysing.