Draft 1 and Draft 2 SMP – Checklist for Self Assessment and Teacher Feedback for your Social Media Page

You will only have to respond to one series of feedback, from your teacher only. However we thought it would be helpful to itemise what elements of the social media page will be considered as part of the assessment criteria: Below is a list of features, some of which we would expect to see onContinue reading Draft 1 and Draft 2 SMP – Checklist for Self Assessment and Teacher Feedback for your Social Media Page

Design elements for your Social Media Page

Now that you know what will go into your Social Media Page you need to start designing and populating it. Use Canva to design the banner and other images. You should use images / elements from your digipack to maintain a consistency of brand design. CHECK LIST About Bio Banner – Use Canva Teasers GifsContinue reading Design elements for your Social Media Page

Marketing Timeline and Strategy

KEY TERMS: Viral, guerilla, promotions, AIDA (attractive/attention, interest, desire and call to Action), marketing campaign, timeline, entertainment, information, social interaction, personal identity, teasers. Timing is an essential skill in building a marketing campaign. A good marketing campaign starts with teasers, publishes launch dates, offers sneak peeks, offers interactive experiences, builds the excitement through a seriesContinue reading Marketing Timeline and Strategy

Screen castify and analysis of a Social Media Page

KEY TERMS AIDA (attention, interest, desire and call to Action), entertainment, information, personal identity, social interaction, uses and gratification, integrated advertising, promotion, viral/guerilla marketing, technical conventions, USP = ALL THE KEY TECHNICAL CONVENTIONS TERMS YOU CAN INCLUDE. Research Task – Group task As a group, choose a Facebook/Instagram page for an artist, similar to yoursContinue reading Screen castify and analysis of a Social Media Page

Social Media Page – Key terms

KEY TERMS Technical conventions, social media platform, marketing campaign, promotion, awareness, target audience. Let’s remind ourselves of the Brief. A promotion package for the release of an album, to include a music video (major task), together with a social media page for the band and a digipak for the album’s release (minor tasks). So nowContinue reading Social Media Page – Key terms

Photoshop – basics

and try following this account: https://www.instagram.com/photoshop.tutorials/ and neural filters! amazing!   Following on from Serena’s masterclass, you will need to do some research for some tricks and techniques for using photoshop and indesign. Here is a link to a Youtube site, which offers tutorials on how to use Photoshop . Here is a slideshare withContinue reading Photoshop – basics

Understanding the Marking – DP self assessment Draft 1

KEY TERMS:  assessment criteria, star image, brand, package, integrated advertising. TASK Now that you have Draft 1 of your digipack – the front and back panes, you need to understand how it will be assessed and whether your project is on the right lines. Does it contain the necessary elements to get a good grade?Continue reading Understanding the Marking – DP self assessment Draft 1

Copywrite and Template

Copyright Info © & Ⓟ Your name/band name, year. All rights of the produced and of the owner of the work reproduced reserved. Unauthorized copying, hiring, lending, public performance and broadcasting of this recording prohibited. You can use the publisher logo and barcode from the web. Use the digipak template in indesign or Mr Gregson’s in the P Drive. P:\DigipackContinue reading Copywrite and Template