Cohort 2020 – 2022
KEY TERMS: USP, Competition, preferred reading, target audience, information, entertainment, personal identity, social interaction, AIDA. You need to understand the market for your magazine. This task will require you to do some research into what is available currently as print magazines and also online for your genre of music. You will then analyse their formatsContinue reading So what am I up against?
In order to plan your studio shoot of your main cover star, you will need to be REALLY ORGANISED. Use a Production Meeting Agenda to plan out exactly when and where you are doing the shoot. Who is responsible for bringing various props, MES and who will be doing hair and make-up. You will needContinue reading Preparing for your Cover Shoot
KEY TERMS: brand, masthead, conventions, genre, AIDA, audience. MASTHEAD DESIGN Now you know what your magazine is going to be called (you should have decided this for your Mission Statement), you need to have some fun designing some mastheads. Use the inspiration from the fonts you have included in your moodboard and design about 5Continue reading Masthead Design
KEY TERMS: Star image, metanarrative, ordinary, extraordinary, paradox of the star, denotations, connotations, repertoire of elements, conventions. You have to create a fabulous first impression darling! The Front Cover image will make or break your magazine success. Front covers are usually focused on one star image – one well known artist who has to captureContinue reading Star Image – Theirs and Mine
KEY TERMS genre, conventions, inspiration, brand, audience expectations, denotations, connotations, representation. In Search of Design Ideas All designers are constantly on the search for ideas they can appropriate (borrow) and incorporate (blend) into their own work. You need to do the same for your magazine. Pinterest Go in search of picture, words, designs as wellContinue reading Brand Moodboard
KEY TERMS needed in your reflection ‘Preferred reading, encode, decode, oppositional reading, demographics, psychographics, uses and gratification, target audience, producer, target audience, entertainment, education, social interaction and personal identity etc. Media Theory Reminder In order to create a magazine for a specific audience you should understand what makes them tick, especially what reasons they mightContinue reading My audience profile
KEY TERMS: mission statement, brand, genre, USP (unique selling point), uses and gratification theory (entertainment, information, personal identity, social interaction). Task 1 – Which genre? It’s probably best to choose a genre of music you understand, like and can get excited about. That said, some genres of music have very specific conventions and might beContinue reading Branding Ideas and Mission Statement
KEY TERMS: Brief, genre, conventions, AIDA, fonts, images, colour, layout, typography. This is your chance to shine now. This is your chance to put all your technical skills with Indesign and your knowledge and understanding of how font, colour, images and language can help communicate a story. TASK 1 Moodboard reflection: A client has comeContinue reading My Tour Poster
Following on from Serena’s masterclass, you will need to do some research for some tricks and techniques for using photoshop and indesign. Here is a link to a Youtube site, which offers tutorials on how to use Photoshop . Here is a slideshare with links to some of the basic skills. You can manipulate yourContinue reading Photoshop – the basics for your Tour Poster