This is my research on You.gov about 3 artists that are involved in the rap/hip-hop scene. These images below display their viewers age and features, it also show’s their other interests about music, TV shows, what they read and search and other famous celebs they are interested in.
Drake’s Audience
Kanye West’s Audience
Snoop Doggs Audience
After researching on You.gov I have found out a lot about my target audience, and how effective finding the brand and genre of your target is to being successful. This will assist me in my magazine and the branding and USP of my magazine. This helps me detect the language, colour schemes and backgrounds to use. It identifies the audience and shows me how to catch their eye, and retain their attention.
I will use quite a strong font, to interest and attract my audience, however I will also use big names and have photo of big artists, therefore many viewers will take a liking and interest to the product. This will encode the fans of this artist to the magazine, it decodes to that they will get the impression it would be of their preferred reading as their favourite artist or an artist they have a lot of interest in is involved.