The Media Ecology. Map of concepts and mediascape

Without one of the eight different components of the media ecology, none of it will work. Each things makes it up and they support each other in order to be right. My poster analyses the influence of audience on the seven components of media ecology.

The three main influencers on audience I believe is institutions, creators and distribution.

  • Institutions are companies such as BBC, Sky and Google. They provide a platform for people to watch what creators make, without the institutions the audience will have nothing to watch it on.
  • Creators are the people who create the media and without them the audience will have nothing to watch.
  • Distribution is heavily influenced by the audience because without them there would be no purpose for it. Distribution is platforms like cinemas, radio and TV.

I created a lego construction of a petrol station to represent a form of ecology. It represented some different aspects of what a petrol station will include in order to work because without some things as a whole it wouldn’t work for health and safety reasons etc.

When creating my magazineI will be mindful of some specific features like the audience age range. The media ecology will fit into this because without a suitable audience then the company will make no profit with no audience buying into it and therefore there would be no point in making it.

 

All these posters are collective ideas about media ecology and how it works. Within these all aspects have been highlighted and all of them link together.

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