The aim for my performance shoot is to record our performers, so we can match it later when our narrative is recorded. We need to make sure we follow this PMA so that we get everything right in our shoot and don’t forget anything. We listed a variety of angles which need to be included in out performance shoot.
The meta narrative of our star image is helpful to know as it is important to represent an image and as it will construct the artists beliefs and values for the audience. The star image is important in my music video because it helps to convey their thoughts, feelings and emotions. I will use my research to make my performer relevant to what Rudimental are and I will give my performers a similar star image so that they are still someone the audience want to watch and also look up to. My performance will be impacted by these ideas following the characteristics of the artist.
Richard Dyer has a theory which discusses the paradox of the star and how someones star image is formed and how they appear extraordinary yet ordinary and relatable at the same time.
I created a moodboard of features associated with my artist which will portray the star image of our artists. Our aim is for them to come across as friendly, playful with a sense of adventure and freedom as we want them to welcome an audience. We will try to make them stand out from a crowd, with subtle features
The risk assessment sheet is important for us to be able to assess any potential risks when shooting our music video. With the sheet, we will be able to look at what could happen and subsequently try our best to avoid them.
What did we do well?
What could we improve?
My star image was portrayed in a way which meant that a natural performance was created however this is not what we wanted to show, to an extent. We wanted to portray a confident character, someone who is having fun and enjoying life.
The genre of our artist is drum and bass/pop. There are many conventional shots which are used within this genre which gives a sense to the music video that is distinct for the audience. Our artist works with many artists in their music videos meaning there are many styles combined. However, throughout them all we noticed a lot of close up and mid shots were used along with hand held shots which showed the informal nature of some of the music videos, making them more natural.
In our music video we will copy the conventions as well as adding variety to make it our own. Making it more distinct to our performers we will also follow the idea that the artists vary throughout many of their videos and therefore the style changes frequently in order suit.
The variety of shots along with the matching of conventions, we will be able to portray the star images’ key aspects. It is important to keep my music video the same but different.
In order to use their song, we messaged the artist to tell them. This is for copyright reasons, However, it is for educational purposes and won’t be used in any other way.
From our research about our artists’ audience, we will use the information to reach out target audience and illustrate our narrative to make it appropriate. This will be important in order to satisfy our audience and make the music video successful. However, it cannot just be the narrative that appeals to the audience, the performance must also appeal to the audience to make them want to continue on watching the music video.
This is our pitch which we made for our music video.
What are our goals?
The reason why we have chosen this song is because it is uplifting and reflects the narrative we want to portray. The lyrics also fit into our theme. We feel as if we will be able to match an video to the lyrics and create meaning through it.
As a group we filled out this form to see what our strengths and weaknesses are and we came up with a plan on how we could solve issues between us if there became a problem. We also organised what roles each other would have throughout the task so the different jobs were spread out equally. We know we need to gather more ideas to be successful and put in the time to create the music video, this is something we are both willing to do.