So what am I up against? – The Competition

So what am I up against- the competition?

For me to fully comprehend how I should create my magazine and how my choice of Indie Pop could work I made a piktochart to show the competition my genre faces and therefore the competition my magazine would face. I researched other magazines which are Indie and Indie pop and used piktochart to represent the different relevant information.

Through exploring the competition it aides the producers to know what they are up against and to therefore decipher what they can do to make their work attractive, unique and something that their target audience wants to buy. Looking to the competition as we have done it gives you an insight into the type of information, entertainment and contents that you must produce to compete with these other forms of media. Using AIDA can also increase audience attention as the producers can gather audience information on what gathers the attention, interest, desire and how to produce an action model which will attract the audience. Going forward I will use the piktochart that I have created to explore possible colour themes from the other Indie pop magazines I have spent time researching and use the piktochart to give me an insight in what I need to show in my magazine that will set it apart from the rest but how to make sure it also flows with the Indie Pop genre and how it can compete with the competition.

 

 

Branding ideas/marketing ideas + Mission statement

To gather ideas for my branding and marketing and my final magazine I created this image with words and artists that are associated with the Indie pop genre to therefore explore the genre further and start creating ideas for the end product.

Mission statement: At Indie insight our aim is to empower new artists to get the recognition they deserve by using our quirky, emotionally intense and rebellious magazine. We also aim to inspire the audience into the world of indie pop music using our raw, fresh appreciation for indie pop artists and this genre of mythical music.

My image that uses mise-en-scene to communicate meaning

Reflection: Our padlet conveys this genre through the description of each factor that creates the mise-en-scene. We chose to find dark and bold photos to use for the heavy metal genre, this padlet conveys the attitude and danger of the hard rock genre and represents what kinds of things make the genre what it is, from lighting to costume and specific proxemics to makeup and hair. Everything plays a part in making the shaping of the genre and how its portrayed to its audience.

I really like this image because it represents the fun in the genre but it also shows the kind costume and bold movements of heavy metal. The image creates mise-en-scene because of the leather jacket and pop of red showing the dark moody feel of heavy metal and the glasses represent a hard night out which is what the bands would’ve worn on stage as well to hide their past weekend of drinking. The happiness in this mid shot represents the happiness performers have and shows the enjoyment in their music as well as the bold movement of being turned away to show the confidence in her stance.

Made with Padlet

The Camera talks

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Information surrounding this post: This is a mood board to show different angles and frames in photography and how they convey a meaning.

We used a range of extreme close up shots, mid shots and long shots as will as different angles such as titled angles and cankered angle shots. These kinds of shots are useful to portray different kinds of emotions and different angles of what the audience is going to see. A change in the angle allows a different feel to the shot. The change in angles helps to enhance the theme and mood in what the producer of the media is trying to convey.

 

Tour poster analysis

Here is my poster tour analysis of my selected poster

Reflection: Denotations are the meaning of a word in contrast to the meaning of the word, Connotations are the purpose or meaning behind that thing that is the Denotation. To convey what makes the poster attractive I gave brief about how the typeface, layout, colours and images represent the genre and conventions through the poster.

Media Ecology

Here are the class posters that show the different aspects of Media Ecology:

Reflection: Media Ecology is the study of media as environments. Its the ideology that if one part of the structure falls, it all will, the structure consists of technology, the audience, media and the environment aiming to increase awareness of how one part affects another part.

The three questions I find the most interesting :

Should governments control distribution?

How does technology change social interaction?

What satisfies an audience?

My Media Diet

Here is a collage of my media diet:

Reflection:

Blumler and Katz were trying to describe that ‘different people can use the same communication message for very different purposes’, this was their theory and it means that each audience member can state their own motives for their use of media and are aware of their numerous benefits.

Personal identity: I use Instagram everyday and it is part of my personal identity because it is a way to present what I’m doing in my life and also a way to interact with my friends and followers through my personal life and therefore identity, I can also keep entertained through people I’m following and their posts of my suggested photos and videos.

Entertainment: I use Netflix in my day to day life to keep entertained and keep up on the latest shows and movies which also ties in with social interaction as I can then go to my friends and interact with them about the things I am watching. 

Information: Google is a big part of my daily life because I use it to find out information especially for school and sometimes at home as well. Google is a form of entertainment as you can access YouTube and other media through it as well as keep social interaction as you can access Gmail through it.

Social interaction: I use snapchat and most media platforms such as Tik Tok and even Spotify to interact socially, I do this through interacting with my friends and family about these forms of media, such as music, and then use this to find new songs, movies and ways to interact like Instagram.