November 10

Audience Research

While discussing ideas for our narrative of our thriller, we came up with the idea of making a survey to receive information on whether or not our thriller appeals to core audiences and our target audience, our survey was entitled “Thriller Research”. We received 59 responses which helped us to identify what we needed to include to please our demographic.

audience-research (Click on the image to see full results)

93.2% of people who took part in the questionnaire were between the ages of 16-25 this was ideal as our average age for our core audience, this is especially important because we’re getting feedback from the main viewers of the film.

We then created a facebook profile for an ideal viewer of our thriller, we had to include potential interests and hobbies of the person and different likes in different types of media such as music, TV shows, and movies. Completing this task makes us think about how to appeal to our selected demographic for our thriller and what we had to do for them to enjoy our thriller. We had to appeal to a psychographic, this a term used in marketing referring to a part of the market due to their hobbies and interest.


Posted November 10, 2016 by alexlemaitre in category Uncategorized

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