Our Look Book

This is a ‘Look Book’ showcasing all of the different conventions of the brit-pop genre. It is hugely important to ensure that you have a good understanding of the genre when creating media. Without the background knowledge you may struggle to create a conventional brit-pop piece. It is vital for the audience to establish a good and recognisable brand. A good brand image will make your brand more recognizable and directs more attention to it. This way you can gain a loyal audience and fanbase, which will increase the brand success.
In Refclection, the genre of brit-pop is almost about looking as unprofessional as possible while still being professional. Brit-pop stars always wear everyday, usual clothes and try to be relatable to their audience, while still having that extraordinary feel to their star image.