Draft 3 of Digipack

This is our third draft of our digipack…

Some Peer Feedback on what genre they think our genre is. A recognisable and conventions of the genre all attribute to the brand image.  Our genre is not particularly specific to one singular one of these genres, however our niche genre could be considered to be within all three of the ones that got voted.

What new?

• The images on the inside left cover have been changed out with an image of our star’s, the image is enveloped by shadows portrayes an ‘edgy’ star image
• The inside right cover’s image has been replaced with our own image, and the main text has now been incorperated into the scene using Photoshop, conveying the ‘homemade’ image of the brand
• The back cover’s image has been replaced with an image in which it is easier to see the text
• Elements that represent the band’s star image have been added to the back cover
• The barcode of the back cover has had an engraved effect placed on it in order to pish the brand’s ‘homemade’ image

Whats next?

• The inside left cover requires some more elements that convey the brand navigators
• The text around the glass on the inside right cover is not incorperated into the scene and looks artificially added
• The texture of the text on the inside right cover is not our own
• There is no copywrite on the back cover

We have made a good amount of changes in this draft, in hopes that the quality has been hightened. The left inside cover has been completely changed, now there is an image of our stars rather than shots being poured. We have done this because we realised that our stars did not showcase on thw whole digipack, which we thought was crucial to implement. We did not lose much when changing the shots geting poured as we still have the birds eye view of the beer on the inside right. This conveys the idea of british drinking vulture among young adults throughout the country, which closely alligns with the genre of our band. We definitely wanted to implement this idea into our digipack as it is showcased in our music video, but we felt as if two sides was unnececary and wanted to include our stars.