Digipak – Mission Statement and Marketing Strategy

KEY TERMS: brand, integrated advertising, promotion, audience, USP, mission statement, call to action, reject the text Remember the brief? “A promotion package for the release of an album, to include a music video (major task), together with a social media page for the band and a digipak for the album’s release (minor tasks).” It isContinue reading Digipak – Mission Statement and Marketing Strategy

Peer Review – Draft 3

Here is a link to the spreadsheet. Please ensure that you email the allocated students for their feedback. Please avoid – ‘yeah it’s sick man’ and instead, give constructive criticism relating to the following assessment criteria. Remember you are looking for the following:   Excellent Level 4 Proficient Level 3 Basic Level 2 Minimal LevelContinue reading Peer Review – Draft 3

Self Assessment – Previous Students’ Work

Assessment Criteria: What specific / measurable features make a good music video? Technical skill / competency Using, developing, subverting conventions of the media form Click here for full details of how we will assess your video. Find a video you like in the playlist below, preferably similar to the video you are making in termsContinue reading Self Assessment – Previous Students’ Work

Additional Music Video Shoots

Time allowance A shoot needs at least two full hours, preferably three. This does not include travelling or set up time! If you need to complete a shoot during school time, including during Media Studies lessons, please complete the following: Documents 3. Production Meeting Agenda (take a copy) 4. Risk Assessment (take a copy) YourContinue reading Additional Music Video Shoots

Narrative Storyboard

KEY TERMS Structure, coverage, chronology, conflict, disruption, resolution, equilibrium, variety of shots, framing, composition. STORYBOARDS These are examples of really detailed storyboards.  In the professional world you would be required to complete individual drawings for each and every shot. TASK: Break the narrative into key scenes i.e. bedroom, park, dancing in flour, escape… Each separateContinue reading Narrative Storyboard

Narrative Shoot planning – Master plan, Risk Assessment and PMA

Please complete this form. 2. Narrative outline You have the chance to take half a day next Tuesday to film your narrative. You do not have to use it but be careful about saying you will do it in the summer – this rarely comes off. Also complete your: 3. Production Meeting Agenda (take aContinue reading Narrative Shoot planning – Master plan, Risk Assessment and PMA

Narrative – consider the following when planning your narrative

KEY TERMS: Narrative Structure, characters, binary opposition, themes, conflict, resolution, equilibrium, disruption, episodic, thematic, linear, anachronic. Remember the broad ways in which the narrative of a music video can be described… Illustrative? – give examples Disjunctive? – give examples Amplified? – give examples TASK 1 In pairs, retell a classic fairy tale to your group. Continue reading Narrative – consider the following when planning your narrative