CONNOTATIONS, DENOTATIONS, REPRESENT, SIGNIFY, CONNOTE, AN IMAGE AND AN IDEA, DECODE, DECONSTRUCT

Here i have deconstructed Drakes tour poster to find the connotations. We have done this because it has a hidden story behind the picture, for example from the jewellery we can see that he has power  due to his wealth . As we decode the poster in depth we can also see that they use big, dark, bold texts to portray a level of maturity and class. The image always has an idea linked with it, in this its the gold texts, jewellery and picture frame that suggests that he has a great deal of affluence. I know now that when I come to design print work, I too will have to encode narratives using denotations such as the fonts, colours and images that i use so that my audience will understand the idea behind the image.