The slideshow above, is a detailed analysis of an album which is typical of the electro pop genre. I have found that the star image has been conveys through the use of imagery and colours. The overall vibe for the album is that it is grungy and edgy. The vibe of the album is represented by the artists star image, which suggests that Billie has made a brand for herself and wishes to stick by the edgy and eerie star image. When creating an album you have to be able to consider all of the technical conventions of the album an example of this is the barcode.

The denotations of this album is that the audience can see Billie sat on the edge of a bed dressed in all white. However the connotations of this particular album is having night terror and expecting the unexpected.

Billie has stated the following about this particular album:

“what happens when you fall asleep it is basically supposed to be a bad dream, or a good dream”.

Below are some of the conventions that are featured in a digipak:

• Imagery
• Spine
• Bar code
• Copyright information
• Music producers logo
• Song names
• Album Title
• Name of the star / or band

In terms of the electro-pop genre I have found that it is conventional for a digipak to include the following:

• Faded images / Distorted Images
• Bright colours which contrast with the darker colours shown on the album too
• Bold fonts
• minimal covers leaving a lot of bare space