September 13

The Media Ecology. Map of concepts and mediascape.

The image above of the lego farm was used to help visualize how media represents a type of ecosystem as each sector has to rely on one another to keep on producing every range of media. It can be said that these sectors have a symbiotic relationship as if one fails in their job, the media ecology will not function correctly. This shows us that it is vital that all the aspects of media share the responsibility to keep the media ecology cycle going.

 

 

The diagram above shows media ecology in more depth. It focuses on how the Government is linked to all the other areas of media as it sets the rules and laws of the media ecosystem. It is clear that the role of the government is fundamental in giving guidelines for prosumers and consumers, in addition to allowing everyone safe access to the media.

 

This knowledge of the different media sectors will help me significantly in producing my own media as I will need to make sure that my products fit into certain categories, this includes:

Having my products abide by the rules and regulations of the government, furthermore allowing many platforms of media to distribute the product to the public. For marketing, I would need to create advertisements such as posters to help promote my products, my products would need to be suited for particular audiences that would help me gain a higher profit.

 

The mind map images above show how the eight sectors in media ecology all link together to create a successful media ecosystem, it highlights in more detail how they rely on each other to produce media for the public.


Posted 13th September 2019 by minmaddison in category Component 1, Creative Critical Reflection 1

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