After accumulating knowledge of who the magazine is directed towards, we produced an audience analysis for the front cover and how specific techniques are used to cater to it’s audience demographic:

Billboard audience analysis

Billboard’s target audience, in conclusion, is roughly 20-30, financially stable and mostly female. This then dictates what is displayed on the cover, for example having mainly female cover stars for a mainly female audience, allowing them to relate more, the financial assets of the audience are also reflected in the costume of the cover star because of the amount of expensive-looking rings she has on. Billboard’s target audience is also politically aware and contemporary, communicated through the mission statement involving rebellion.