Feedback and reflection  on first social media page draft

Teacher screencastify on social media page:

Summerising the feedback given;

• Release tour dates and a link to tickets.
• Not too many posts in the same.
• Feature butterfly on digipack.
• Link for merchandise, promotions, discounts.
• More stories – build tension before album release.
• Countdown stories for album release.
• Clip from music video – to see the artist performing.
• Cross media convergence, synergy – Annabelle’s song used for new movie.

Targets for improvement:

In the next draft, we will ensure that we involve some use of cross media convergence and release more teasers for the new album. Our page we want our audience respond to our posts so we will have Annabelle feature on a podcast in our next post. This use of synergy will also be a good guerilla advertisement as whoever listens to the podcast Annabelle is featured on will now have a chance to be introduced to our music.