The Media Ecology

Lesson 1

You whot?

Wiki says: ‘the study of media, technology, and communication and how they affect human environments.’

ECOLOGY = NATURE…

Some symbiotic relationships within an ecosystem:

Cleaner Bird & Crocodile

Meanwhile, the crocodile is also benefitting from this arrangement. Food stuck in the mouth of the crocodile can cause infection, and the plover bird’s picking cleans the crocodile’s teeth. Therefore, when a crocodile needs its mouth cleaned, it will open it and wait for the plover bird’s help

Clown fish & sea anemone

The clownfish and the sea anemone help each other survive in the ocean. The clownfish, while being provided with food, cleans away fish and algae leftovers from the anemone. In addition, the sea anemones are given better water circulation because the clownfish fan their fins while swimming about

NATURAL ECOSYSTEMS

THE CIRCLE OF LIFE

The Water Cycle – PRECIPITATION, SATURATION, EVAPORATION, TRANSPORTATION, CONDENSATION

GLOBAL Oceanic Currents + Tides

TASK 1: Create your own system – interdependency, symbiosis

Lego Lands:  in a group, using lego, create a ‘world’, ‘place’, ‘business’, ‘community’, ‘machine’ or a ‘system’ where the components are all linked and rely on each other – are interdependent.  Could be a shop, park, house, business, airline, forest, pond etc.

Talk the class through your ‘ecosystem’ once you have completed it.

A Media Ecology or Ecosystem?

TASK 2:

In pairs your teacher will allocate one component from the Media Ecology listed in the slideshow.

Consider the significance of your component and thing of three arguments as to how it might work with or effect other components within the system.  You will have to do some research.

DEBATE:

‘Our component of the Media Ecology is most important/significant because…’

Lesson 2
TASK 3:

Create a info-graphic or diagram which includes all the components in the Media Ecology and show at least one IMPACT, BENEFIT OR RELATIONSHIP that each component has with (at least) one other…

TASK 3

Read this article about how behaviours of the younger audience are having a dramatic effect on the Media Ecology

YOUR MEDIA ECOLOGY MIND-MAPS

My Media Consumption/Prosumption Collage

Get into the habit of reading up about your next  Media Lesson. It will be interesting to see how many of you actually logged in to our website this weekend, as requested, to have a look at it.  If you are reading this, then well done. This is a really good sign.


In Lesson 1 you will be creating a collage with a minimum of 15 – 20 pictures that illustrate what you read, watch and listen to.  In other words what media do you consume? When you watch, listen and read, you are called a CONSUMER.

Also, what media do you contribute to?  What apps, blogs, social media do you add texts, status and click and likes to?  When you interact and contribute to the media, you are called a PROSUMER.

Here is the exemplar we showed you in class: Click on the thumbnail to get a bigger version.

collage

Here’s a snazzy new and improved for 2019 example – WITH some ideas about Blumler & Katz – bonus.

Then in Lesson 2 you will use the Uses and Gratification terms from Blumler and Katz, indicate which of these media you use for ENTERTAINMENTPERSONAL IDENTITY, SOCIAL INTERACTION or  EDUCATION AND INFORMATION.  Just add in a E, PI, SI, I – remember some of them you engage with for multiple reasons.

This is an example of Mrs C’s media consumption, prosumption – and what she gets out of it.

You only need about 6 of these to show that you understand how media is used for various reasons.

You should complete the collage using a google slide and then save it as a pdf – it will be your first blog post!


BLOG POST INTRODUCTION AND REFLECTION – click to see how to blog

Remember always to introduce the post but do not be tempted to start ‘in this task we did….’. Try and weave in some personal observations, reflections and most of all some terms to show you ‘get it’, you understand why you have completed this piece of research and what you have learnt from it.

Welcome to Media Studies

Welcome to Media Studies and welcome to the departmental blog.

Here is an outline of the course that you’re going to be following over the next two years.

You should be familiar with this document and how your understanding and skills are going to be assessed.

Whilst the course is linear, we are not following the course in a totally linear fashion, from Component 1-4 in order. Rather, we will be doing more coursework during year 1 and then more of the examined components in year two.

We’re really pleased to meet you and are looking forward to seeing what you can achieve.