September 18

Teacher Feedback – screen castify

Screen Castify

Key points

Some shots are not clear so maybe look at export settings for the next draft, perhaps overusing the shots of the sea and the sun as it is used so much. Create the sense of a beautiful serene place for only the starting and ending, the quote at the start is effective and links to the themes. Effective graphic match at the beginning, booking ending sequences, introduce the character in the narrative earlier so the narrative is more understandable.

Confusion with the wall and sea shot, why is it significant? Some shots are over edited, some shots perhaps need to be slowed down with dissolves. Use technique of going into her eye and her mind, her point of view, make the stairs more prominent that they are in her head. Have more shots of her working and her running, effective cutting feet on stairs. Look at continuity shots, make the story link together and make sense, make sure the shots are in focus. Look at the shots of reverse running, and lovely shots of the stairs.

The music video is over produced, the beach and sun really connote the idea of safety and haven but the over layering is too much, running works alone without the overlay of the beach. Add it more into the start and beginning of the video, cut between running and school life keep the beach more separate. Keep the beach shots still and clean, no movement in those shots, trying to do too much metaphorically. Separate the beach and stairs, shot of sun to eye then the stairs to reflect what is in her head, have an internal logic of the video. Tell the story in phrases not all at once, get some other people to review the music video, get other opinions.

Targets

  • use cleaner shots
  • keep beach shots separate
  • do not over edit shots
  • keep it simple
  • make the shots link together
  • add the idea of in the mind and in the point of view of the girl
  • introduce character sooner
  • make the narrative more understandable


Posted 18th September 2020 by minmaddison in category Component 3, Music Video

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