OUR DRAFT 2 OF DIGIPAK WITH PDFS ATTACHED:

SCREEN CASTIFY FROM OUR TEACHER:

WHAT WENT WELL:

• Experimenting with these moodier, darker backgrounds  are much more in line with RnB design conventions.
• Visually this draft meets an RnB audiences’ expectations better but don’t fit in with our star and the image we have created as effectively.
• The graphic lines on the inside left cover work well to highlight the model’s face.
• The placement of the text on the front cover is atypical and unique – fitting in well to the RnB genre.

WHAT NEEDS TO BE CHANGED:

• The inside right cover could add one more layer.
• The back cover seems too much based on 2012 eras of RnB and pop, we need to make this.
• The inside left cover is too crowded, need to take away two images and switch one out for a different pose.
• The model looks pale against the black background, not as flattering on her skin tone as the purple was.
• Model looks like she isn’t wearing any trousers (she is) but she needs to be moved down on the page slightly to fix this assumption.