Social Media Page Final Draft

After lots of planning and producing here is our final promotional page for Nova’s new album ‘euphoria’. (Click images to view)

Whats New?

  • We finally realsed the tour poster/dates as live events are the main source of revenue within the industry and is also the most fufuilling way a fan can ‘complete the star’ (Dyer)
  • Furthermore, we promoted the realse of the album in a vinyl addition which fits so well with our retro-nostalgic branding but also another stream of revenue as artists don’t make a lot of profit through streams instead mainly selling hardcopies
  • We used a video of Nova inviting her fans to join her in a live stream event, where fans can tune in and listen to ‘euphoria’ alongside the star herself- which is a great way of social interaction (Blumler and Katz) and way of showing her ordinary side (Dyer)
  • We added  another charity post around fast fashion and linked her depop account so fans can buy her old clothes which is a charitable way of building a connection with her fans as well as a way for the audience to reinforce their personal identity (Blumler and Katz)
  • We added some BTS pictures of the process of making the album of ‘euphoria’ like BTS pictures from the album shoot as well as the songwriting creative process- this really creates autheticity through the audiences eyes

Overall, we have produced a social media page following AIDA (attract, intrest, desire and action) in order to promote the upcoming album of the our star Nova Strobl. Most of the posts all visually pleasing and engaging and moreover they all direct the audience back into the linktree in her bio where all her products, like music video and collbrations, are so fans can “buy into” this star we have carefully constructed. Blumler and Katz would also applaud this page as there are aspects in which an audience can be entertained, socially interact, reinforce their personal identity and be informed- overall creating a very engaging social media promotional page for our target audience demographic of young teenage girls.

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