for my music magazine I want it to have all the same conventions and standard contents such as news articles about politics or celebrities that would be in a other classic rock music magazines , but to make my magazine stand out more amongst the rest, researching these magazines have allowed me to know what makes a magazine attractive and what makes them more interesting to my target audience. By using the data gathered from surveys I can use the audiences desires against them to attract them more to my magazine and content and to take them away from the competition.