The majority of aspects in media text have connotations to a deeper meaning, in order to provoke a feeling from the consumer. I deconstructed all of the denotations in this tour poster, in order to decode the narrative the artist is trying to portray. Aspects like all the colours, the photographs included, the font and other language can all signify different things, depending on how the prosumer wants their media text portrayed.

I now know how everything in media can connote to something else and the importance of this. When making my own media text in the future, I will think deeply into what every denotation represents, in order to induce the reaction I want from my audience and make a good piece of media. An image conveys an idea, which is why you must think deeply about the connotations you do or don’t want your media text to have.