I began to look at other magazines that would act as competition to my magazine, Escucha. It gave me an idea of what sort of things I could include in my own magazine, and the way they attract their target audience. Whilst there are a limited number of Latino magazines, I looked at other magazines such as Pop Magazines that interview Latino stars and reference Latin music. I feel that with this gap and limited number of products, it allows my magazine to fill a hole where there are limited magazines in this genre. This could help my magazine to be successful as there are limited competition and a space in the market for it.

For my magazine to be successful it needs to fit into the conventional design in order for the audience not to reject it. However is also needs to be different to be unique, and eye catching so that it stands it against its competition. This presentation outlines what I am up against when making my magazine. And also the things that I have learnt and can include to make my magazine successful. For example the ways in which it can meet Blumler and Katz’ Uses and Gratification Theory.