Below is draft 3 of our music video. This is by far the longest draft that we have produced so far and this is due to the number of shoots that we have carried out between draft 2 and now. The locations that we have included in this draft are much more suitable to our genre and it has much more of a narrative sense now. However, an issue that we have come across after watching this draft back is that the end of the video does not sync up with the music. We are unsure why this problem has occurred but obviously we are working on fixing it as soon as possible.

Pros of editing, filming etc

• Now that we have recorded numerous more shoots and developed from our previous targets from other shoots, we have now got footage in the video that includes a variety of shot angles and distances – as well as considering the composition and framing of each clip
• Our narrative now makes sense and all of our footage is chronologically feasible – this has massively improved our video as we now have something that the audience can consciously follow
• Our performance characters have communicated the correct emotions throughout all of the recent shoots – making our music video’s narrative more realistic, which is conventional in our genre

Things to improve on

• Fix the syncing issue at the end of the video – establish the root of the problem
• Fill in the black spaces throughout it – this may require another small shoot to be carried out, or alternatively we may be able to cut the song so that we have less space to fill
• Add colour correction filters to the clips of the two of them happy together – this will help the audience to distinguish the difference between the reminiscent past that the girl misses so badly
• We may need to add in some fades or flashes at some points in the video as this will keep the audience engaged with more exciting visuals

Reviewer / peer feedback

Things our peers think went well

• Good pace of edit
• Good range of shots
• Editing was to the beat where appropriate
• Quick editing kept the audience engaged
• Good amount of angles

Improvements that we have been advised to make by our peers

• Could have some visual effects to make it more engaging
• A few shots of the singer last a bit too long
• Narrative could be established earlier on – didn’t realise it was about a break up until the end – maybe have a dedicated break up scene that we see throughout the video
• More variety of costume
• Narrative a bit unclear – may need more narrative footage
• Edit the exposure and colour correct some shots